Parenthood Together
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WITH
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Parenthood, Together.
Parenthood, Together.
Parenthood Together isn’t ‘just another mom’s group’.
Parenthood Together is a trusted, high-engagement parenting network reaching over 60,000+ modern parents per day.
We provide daily support, guidance, and honest conversatons across every stage of parenthood, without judgment. Our community is active, inclusive, and always looking for tools, services, and resources that make life as a caregiver a little easier.
The community that began as a Facebook group, is now a full membership platform. Parenthood Together helps parents discover what works, and connects members with brands that bring solutions to their every day challenges.
Here, we encourage parents to connect to chat about new products and services that work. As a trusted resource, these peer-led discussions aid parents as they make their final purchase decisions.
The community is inclusive, so much so that some of the top contributors are discerning, proactive dads.
Brands we’ve worked with
Parenthood Together collaborates with brands and businesses that share our mission to support parents and families in every season of life. Whether you’re a national brand, a growing company, or a local business, we love partnering with people who bring real value, heart, and purpose to the families we serve.
Fill out our short inquiry form to tell us more about your business — we’ll be in touch with next steps and our media kit if there’s a strong fit.
Who Should Partner with Parenthood Together?
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Parenting Tools & Education
Behavior & development apps
Parenting courses, coaching, and support platforms
Special needs & neurodivergent resources
Early childhood enrichment tools
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Education & Extracurricular Programs
Tutoring, test prep, and academic support
Language, music, STEM, and creative lessons
College prep consultants and mentorship
Dance, sports, martial arts, and after-school programs
Camps and weekend workshops
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Wellness & Mental Health
Supplements, clean wellness products, and daily essentials
Menopause and postnatal support
Therapy and coaching platforms
Meditation, mindfulness, and mental fitness tools
School-safe lice prevention and in-home treatment services
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Home & Lifestyle Products
Organizational tools and minimalist storage systems
Cleaning products, time-saving gadgets, and home hacks
Home safety and childproofing innovations
Smart home tools designed for families
Family-friendly interior design, ergonomic setups, and modular space solutions
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Food, Meal Services & Subscriptions
Family-friendly meal kits and grocery subscriptions
Food delivery platforms and restaurant partnerships
Catering for small or large events
Personal chef or food prep services
Lunchbox, snack, and nutrition brands for kids
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Professional Services
Financial planners and advisors
Accountants and tax professionals
Family and estate planning attorneys
Small business and legal consultants for parent-led startups
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Products for Kids
Tween/teen skincare and hygiene
Toys, tech, and emotional development tools
Functional fashion and school gear
Subscription boxes and discovery kits
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Event & Party Services
Birthday party planners and kid-friendly venues
Balloon and party supply vendors
Custom cake designers and catering partners
Event photographers and entertainers
Holiday and milestone event specialists
Family photographers and keepsake creators (custom books, milestone prints, illustrations)
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Trusted Local Services
Cleaners, organizers, and personal assistants
Childcare professionals and family therapists
Wellness studios, fitness coaches, and stylists
Trusted NYC-area service providers
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Social Services, Nonprofits & Community Resources
Support orgs for maternal mental health, postpartum care, and NICU families
Local community centers or cultural orgs
Resource hubs for working moms, immigrant families, single parents, etc.
Accessible care and inclusive programming
Why Moms Are the Most Powerful Consumer Decision Makers
Moms don’t just influence household purchases. They drive them.
From food, health, and wellness to tech, education, and travel, mothers are often the primary researchers, recommenders, and final decision-makers for their families.
In fact:
Moms control 85% of household spending
They influence over $2.4 trillion in annual purchasing power in the U.S. alone
They are 3x more likely to share product recommendations with friends and peers
When they trust a brand, they become lifelong customers and your most effective word-of-mouth engine
If your product helps families, parents, or children thrive, marketing to moms isn’t optional. We want to hear from you. Make our lives better and easier!
At Parenthood Together, we don’t market at moms. We build trust with them—and that’s where real conversion happens.
Not Just Reach. Influence That Converts.
Parenthood Together combines community + content to influence where it matters most: real-life decisions made by real parents.
Micro and nano influencers (under 100K followers) are trusted, high-engagement voices—making them ideal for:
Mid-Funnel Nurturing – Warming up curious followers into interested buyers
Lower-Funnel Conversions – Driving trial, purchases, and customer action
Product Feedback Loops – Turning community into insight generators
Trust-Built Awareness – More like a friend’s recommendation than an ad
Micro & Nano Influencers Drive Real Results.
According to Influencer Marketing Hub, Micro influencers drive 60% higher engagement than macro influencers
Micro Influencers bring 22x more conversions than celebrity influencers (Source: HelloSociety via NYT)
84% of consumers trust people they “know” over brand ads (Source: Edelman Trust Barometer)
5–10x more cost-efficient on a CPM basis (Source: Influencity, 2024)
Better ROI when using 10 micro influencers vs. 1 macro (Source: Shopify Plus, 2023)
The Founder’s Story
Jenny Park Kim is the founder of Parenthood Together and a multi-hyphenate woman devoted to purpose, faith, and impact. A mother of four raising kids across multiple stages—from early childhood through the teen years. Jenny’s journey has resonated with families around the world.
She became a mom earlier than many of her peers, navigating motherhood without a roadmap or village. So, she built one. What began as a small Facebook group to share her hard-won hacks, spreadsheets, and survival tips grew into Parenthood Together: a trusted, high-touch parenting network now serving over 17,000 members.
Before launching Parenthood Together, Jenny founded and ran Kidville Upper West Side, an enrichment center in Manhattan offering classes, preschool, birthday parties, a beloved children’s salon, and a homegrown 5-piece band. She grew the business from scratch, serving over 10,000 families and becoming a cornerstone of the NYC parenting scene.
Jenny is also Founder of Feeding Heroes, a national COVID-19 relief effort that delivered over 10,000 meals to frontline workers across New York and beyond, and saved dozens of NYC metro restaurants from shutting down during the lock-down.
Her community work has been recognized by major media outlets, organizations, state and local governments and brands (Team USA, Voss Water, Lincoln Motors), earning her national awards and grant funding from organizations. Jenny was a recipient of the BonViv Seltzer + Priyanka Chopra’s Women Who Rise award.
A breast cancer survivor and worship leader, Jenny is passionate about Christian songwriting, spiritual growth, and helping women live fully, with strength and joy. She believes motherhood is not just about raising children, but becoming more of yourself in the process.
Jenny currently serves as a marketing & media executive for global brands. She’s passionate about the beauty and wellness industry, having led marketing campaigns for K-Beauty and Major Beauty houses for nearly two decades.
She also advises founders, invests in women-led businesses, and builds community-rooted wellness brands that honor the realities and rhythms of modern family life.